• Do you have many competitors offering similar products?
• Is it easy for new competitors to enter your market?
• Can your customers bully you into lowering your price?

Join this highly engaging discussion to learn how to use Porter’s five competitive forces model to identify potential positive and negative impacts to your industry that can erode your product’s revenue and profitability.

Hector Del Castillo will draw upon a few practical case studies to compare the profitability of different industries. This session will help you understand both the strength of your product’s current competitive position, and the strength of a position you're considering moving into.

You will learn to apply this strategic analysis tool to quickly assess the strength of your product’s position and your ability to maintain its profitability in your industry.

This is a must-attend session for the modern product manager, marketer, intrapreneur and entrepreneur.

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You can download this description here: http://slidesha.re/1nw1EE2.